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拉亚汉堡经典餐厅诚邀加盟
  • 经营产品汉堡
  • 适合人群自由创业
  • 加盟店数428
  • 加盟区域全国主要城市
  • 意向加盟
    1065
  • 申请加盟
    1785
  • 好评率
    97%
  • ¥100万以上
    投资金额
公司信息
森邦集团
企业性质有限责任公司
注册资金120万
所在地山东省济南市
拉亚汉堡经典餐厅品牌介绍
  海拉亚餐饮有限公司隶属于台湾森邦餐饮集团,亦是台湾拉亚汉堡的母公司。目前拉亚汉堡在台湾拥有六百余家连锁店,在台湾餐饮连锁业已是数一数二的龙头。在中国内地首屈一指的大城市-上海,开创更高等级与质量的品牌连锁店-拉亚汉堡经典餐厅、费尼餐厅、堤诺比萨Cafe三个连锁品牌,拉亚汉堡经典餐厅于 2011年6月开业迄今约近三年,费尼餐厅于2013年5月开业,堤诺比萨Cafe于2013年11月开业,均已成为上海西式简餐的佼佼者。
 
  无论是从食材上面选择,还是从就餐环境开始考虑,这始终都是快餐市场的一个佼佼者,它凭借着一流的产品质量,获得了无数消费者们的高度认可,这就是拉亚汉堡,它经历了十数年的发展,如今已经成为了汉堡市场真正的统领者。
 
  或许正是因为品牌的优秀,导致它在中国市场诞生了之后,就有着飞跃化的发展速度。上海拉亚餐饮有限责任公司隶属于台湾森邦餐饮集团,亦是台湾拉亚汉堡的母公司。旗下拉亚汉堡创立于2002年,以美式风格打造舒适的用餐环境,餐点口味与店内气氛深受顾客的喜爱,目前台湾已有600家分店。
 
  除了一开始就致力于要为人们提供出最好的产品服务之外,它还在产品系列上面进行更大的创新。拉亚汉堡以更高规格标准,打造出美式乡村风格的经典餐厅。提供最道地的美式餐食,与来自台湾亲切、热情的贴心服务。
 
  很多品牌在发展的过程之中,把一开始的品牌理念给丢弃了,产品的品质更是无法得到霸主。而拉亚汉堡为了提供消费者更好的食材与服务品质建立了完善的中央仓储、完整的物流系统以及专业的经营辅导团队店观与餐点不断优化、升级,朝向更精致化店型迈进拉亚汉堡俨然已成为台湾最优质美式早午餐的代名词,未来更将发展多元化的经营型态,将拉亚汉堡对美食的热情,对服务的活力,传递至每一位顾客的身上。
 
  当然,一个品牌到底会不会成长为行业的佼佼者,与它的发展理念密切相关。拉亚汉堡成立之初便以国际品牌做为学习标竿,创造出符合国人口味的美味早餐,更以美式休闲、咖啡馆化风格,开启优质化的早午餐市场,「把顾客当恩人」是拉亚汉堡的经营理念,也是我们所遵从的宗旨,以这个信念为出发点,为消费者创造更美味的餐点。
 
  而如今,面对着无数的消费者,它再一次升级,不仅对产品,还对环境进行升级,同时将休闲的概念引入到品牌的发展之中,从而给人们带来最好的用餐环境,这就是拉亚汉堡,实力品牌,必定会有着更好发展。
 
  Hailaya Food & Beverage Co., Ltd. is a subsidiary of Taiwan Senbang Food & Beverage Group and the parent company of Taiwan Laya Hamburg. At present, Laya Hamburg has more than 600 chain stores in Taiwan, and the catering chain industry in Taiwan is one of the leading ones. In Shanghai, the leading city in the mainland of China, we have opened three chains of high-grade and high-quality brand chains: Laya Hamburg Classic Restaurant, Feni Restaurant and Tinobisa Cafe. The Laya Hamburg Classic Restaurant has been open for nearly three years since June 2011, Feni Restaurant opened in May 2013 and Tinobisa Cafe in 2013. Opened in November, 2001, they have become the best Western-style simple meals in Shanghai.
 
  Whether from the choice of ingredients or from the dining environment, this is always a leader in the fast food market. With its first-class product quality, it has won the high recognition of countless consumers. This is Laya Hamburg. It has experienced more than ten years of development, and now it has become the real market of Hamburg. Leader.
 
  Perhaps it is because of the excellent brand, leading to its rapid development after the birth of the Chinese market. Shanghai Laya Catering Co., Ltd. is a subsidiary of Taiwan Senbang Catering Group and the parent company of Taiwan Laya Hamburg. Laya Hamburg was founded in 2002. It creates a comfortable dining environment with American style. The taste and atmosphere of the meal are very popular with customers. At present, there are 600 branches in Taiwan.
 
  In addition to its initial commitment to providing people with the best products and services, it has also made greater innovations in the product line. Laya Hamburg is a classic restaurant in American country style with higher standards. Provide the most authentic American food, and warm and intimate service from Taiwan.
 
  In the process of development, many brands have abandoned the original brand concept, and the quality of products can not be dominated. In order to provide consumers with better food and service quality, Laya Hamburg has established a perfect central warehouse, complete logistics system and professional business guidance team to continuously optimize and upgrade its store concept and meals. It has become the synonym of Taiwan's best American brunch to move towards a more refined store. To develop a diversified business model, will La Hamburg's passion for food, the vitality of service, to each customer.
 
  Of course, whether a brand will grow into a leader in the industry is closely related to its development concept. At the beginning of its establishment, La Hamburg took the international brand as the learning benchmark, created delicious breakfast in line with the national taste, and opened the high-quality brunch market with American leisure and cafe style. The business philosophy of La Hamburg is to "treat customers as beneficiaries", which is also the purpose we abide by, and based on this belief. Starting point, create more delicious meals for consumers.
 
  Nowadays, facing countless consumers, it upgrades again, not only products, but also the environment. At the same time, it introduces the concept of leisure into the development of the brand, thus bringing the best dining environment to people. This is Laya Hamburg. Strength brand is bound to have better development.

拉亚汉堡经典餐厅加盟费用
  拉亚汉堡西式餐厅的加盟费并没有创业者想象中的那么可怕。但是,考虑品牌未来的发展,总部会严格的筛选加盟商的实力,资金就是其中的一方面。一般来说,总部会要求创业者缴纳三十万元的加盟费,后续的开店资金在根据具体的情况来定。
 
  The subscription fee for Western-style restaurants in La Hamburg is not as terrible as the entrepreneurs imagined. However, considering the future development of the brand, headquarters will strictly screen the strength of franchisees, and capital is one of them. Generally speaking, the headquarters will require entrepreneurs to pay 300,000 yuan of membership fee, follow-up funds in accordance with specific circumstances.
 
 
拉亚汉堡经典餐厅加盟优势
  1、合作管理团队
 
  合作开发部 --- 营运管理部 --- 品牌营销部 --- 产品研发部
 
  2、选址评估
 
  提供专业的选址咨询,科学严谨的选址审核与评估;
 
  3、营建支持
 
  创新设计标准,餐厅动线规划,共享设计资源及施工厂商资源,工程验收支持;
 
  4、系统培训
 
  合作商营运培训,员工训练规划支持;
 
  5、营运管理支持
 
  新店开业支持,完善的营运管理系统,日常营运辅导,餐厅各项品质稽核;
 
  6、行销策划与广告支持
 
  策划全国性品牌推广与促销方案,提供单店行销方案辅导,品牌公关与媒体广告投入,专业的企划设计与制作;
 
  7、采购支持
 
  规模化的统一采购,标准化的统一物流配送;
 
  8、产品研发
 
  资深产品研发团队,每年两次全国性产品研发与推广。
 
  1. Cooperative Management Team
 
  Cooperative Development Department - Operation Management Department - Brand Marketing Department - Product Development Department
 
  2. Site Selection Assessment
 
  Provide professional site selection consultation, scientific and rigorous site selection audit and evaluation;
 
  3. Construction Support
 
  Innovative design standards, restaurant line planning, sharing design resources and construction company resources, project acceptance support;
 
  4. Systematic Training
 
  Cooperator operation training, staff training planning support;
 
  5. Operational Management Support
 
  New store opening support, perfect operation management system, daily operation guidance, restaurant quality audit;
 
  6. Marketing Planning and Advertising Support
 
  Planning national brand promotion and promotion programs, providing single-store marketing program counseling, brand PR and media advertising input, professional planning design and production;
 
  7. Procurement Support
 
  Large-scale unified procurement, standardized unified logistics distribution;
 
  8. Product Development
 
  Senior product R&D team, twice a year, national product R&D and promotion.

拉亚汉堡经典餐厅加盟条件
  1、有良好的教育背景, 具有一定商业经营或企业管理经营经验。
 
  2、正在经营或代理餐饮品牌的企业优先。
 
  3、企业资金实力需达500万人民币以上。
 
  4、合作企业必须自己参与经营及负责餐厅业务之执行。
 
  5、有稳定平和心态,能够长远运作和具有持续发展能力。
 
  6、能够在同一城市或地区持续开店及发展。
 
  1. Have a good educational background and experience in business operation or enterprise management.
 
  2. Enterprises operating or acting as catering brands are preferred.
 
  3. Enterprises need more than 5 million yuan in capital strength.
 
  4. The cooperative enterprise must take part in the operation of the restaurant and be responsible for the execution of the restaurant business.
 
  5. Have a stable and peaceful mind, be able to operate in the long run and have the ability of sustainable development.
 
  6. Be able to open and develop continuously in the same city or region.
 
 
拉亚汉堡经典餐厅加盟流程
  1、认知品牌
 
  网上浏览拉亚汉堡加盟信息或致电拉亚汉堡加盟总部,对品牌实力及加盟政策有相应的认知。
 
  2、客户考察
 
  客户与公司预约时间,到公司进行详细考察。
 
  3、加盟申请
 
  通过对该项目做初步的了解,加盟商可以提出申请加盟,总部对投资者进行审核。确认投资者的合作资格。
 
  4、签署合同
 
  签署加盟合同,授权加盟者相关证书。
 
  5、店面选址
 
  消费版块分析 、交通环境分析、竞争者分析、客流量分析。
 
  6、统一装修
 
  拉亚汉堡为加盟店提供整体设计装修方案,加盟商进行装修。
 
  7、总部培训
 
  培训部对加盟店全面系统培训。
 
  8、开业策划
 
  开业经理制定开业计划,全程指导开业工作,并确保开业物料的筹备发送。
 
  9、开业运营
 
  派营运督导进行现场开业指导,并进行辅导性经营,跟踪开业运营情况,提供咨询意见。
 
  1. Cognition of Brand
 
  Browse Laya Hamburg's franchise information online or call Laya Hamburg's franchise headquarters to have a corresponding understanding of brand strength and franchise policy.
 
  2. Customer Inspection
 
  Customer and company appointment time, to the company for a detailed inspection.
 
  3. Application for Joining
 
  Through the preliminary understanding of the project, franchisors can apply for franchise, the headquarters of investors for audit. Confirm the qualifications of investors for cooperation.
 
  4. Signing a contract
 
  Sign the franchise contract and authorize the relevant certificates of the franchisee.
 
  5. Store Location
 
  Consumption section analysis, traffic environment analysis, competitor analysis, passenger flow analysis.
 
  6. Unified Decoration
 
  Laya Hamburg provides overall design and decoration plan for franchise stores, and franchisers carry out decoration.
 
  7. Headquarters Training
 
  The training department provides comprehensive and systematic training for franchise stores.
 
  8. Opening Plan
 
  The opening manager formulates the opening plan, guides the opening work throughout, and ensures the preparation and delivery of the starting materials.
 
  9. Operation
 
  Operating supervisors are assigned to conduct on-site operation guidance, conduct counseling operations, follow up the operation and provide advice.
 
 

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周伟-作为西式汉堡的代表品牌,其目前在中国餐饮市场一起开设了多少家店,各个拉亚汉堡加盟店的生意有怎么样呢?# 田汉-拉亚汉堡是不是中国本土的企业呢?# 田斌-在广东开一家拉亚汉堡加盟店怎么样,其发展的前景好吗?#